The holiday season in Asheville officially kicks off the week before Thanksgiving.
On Saturday, November 23 at 11am, the 67th Annual Asheville Holiday Parade, presented by Bojangles, rolls, marches and dances through downtown to dazzle and entertain for about an hour and a half. This year's theme is "A Star is Born" and our Parade Grand Marshals will be some of the many talented dancers, painters, singers, actors and artists that reside and perform in our community.
Directly after the parade, head on over to Pack Square Park for JingleFest to continue the fun with activities until 4 pm. JingleFest will kick off with a mini concert by Trinity Baptist Jubilee Choir at 1 pm. After that enjoy non-stop entertainment on the stage hosted by Asheville Actor/comedian Tom Chalmers. You'll see some of the best acts from the parade. Kids can play on the giant inflatables while they are waiting for Santa to make his way back from the Parade. Once Santa arrives (about 2 pm), kids can get their photo taken for free. At 3 pm, don't miss the special holiday concert by Asheville Choral Society. There will be games and giveaways, and it's all free!
Then you might head over to The Grove Arcade for more festivities. Definitely plan on spending Saturday, November 23rd in Asheville when families from Western North Carolina can enjoy an entire day of free festive fun. If you miss Santa on parade day, he will be at the Grove Arcade every Saturday in December (until Christmas) so don't miss him there.
On Thursday, December 5, the winners of the Downtown Holiday Windows Contest will be selected and a walking tour of decorated windows will be available for download. Windows will be decorated until the end of the year.
Of course, downtown Asheville will be a great destination to experience the beautiful decorations and festivities of the holiday season through the end of the year. Check back for updates.